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Lucknow-Uttar Pradesh
AKTU Code :: 423 | BTE Code :: 269
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Marketing & IT

B.Voc. – Marketing & IT                                                                               Duration 3 Years

The programme has been designed with the objective of preparing an individual to take up a career in the sales profession. With the increased emphasis on E-Commerce and Digitalization and Make in India Concepts, this course enables students to develop skills related to Marketing and IT. Job roles after exit at various levels in Marketing & IT :

Award

Duration

Corresponding NSQF Level

Job Role(s) after Exit

Certificate (Marketing & IT ) 6 Months 4 Marketing (IT) Assistant, Marketing (IT) Trainee Associate
Diploma (Marketing & IT ) 1 Year 5 Marketing (IT) Associate
Advanced Diploma (Marketing & IT ) 2 Years 6

Customer Relationship Officer,

Marketing (IT ) Officer

B.Voc. Degree (Marketing & IT ) 3 Years 7 Marketing (IT) Executive

Why Marketing & IT ?

  • “Make in India” Policy of Present Government.
  • Globalization.
  • Ecommerce & Digitization.
  • Youngest Population of the World.
  • Increase in Per Capita Income.
  • Huge Untapped Rural Market.
  • According to NASSCOM ,IT sector exports to grow 13-15% in FY15.
  • Course Structure as per Industry requirements.

Job prospects in Retail Sector are :

Entry Level Executive Level Manager Level
  • Sales Support Staff
  • MIS Executive
  • Sales Representative
  • Field Representative
  • Sales Executive
  • Customer Relationship Execuitive
  • Sevice Executive
  • Advertising managers
  • Public relations managers
  • Marketing managers
  • Promotions managers
  • Branch Operations Manager
  • Relationship Manager